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Color Cancer Kit Hero

Essential Care, with more essentials

Now including cancer and heart health screenings

Free at-home cancer and heart screenings, easy access to in-person services like mammograms and colonoscopies, and support from a team of experts.

When you claim your benefit we’ll send you a gift of your choice: either a $15 VISA gift card or a sun protection set (sunscreen + lip balm)!

Claim My Benefit

Have a kit that you’re ready to use? Click here

When you claim your benefit we’ll send you a gift of your choice: either a $15 VISA gift card or a sun protection set (sunscreen + lip balm)!

With Color you get (for free!)

At-home screenings for common cancers, diabetes, high blood pressure, and high cholesterol

At-home genetic testing + counseling to look for inherited cancer risk

A dedicated care advocate who will guide you every step of the way to get your screenings done

Same/next day phone or video visits with doctors and genetic counselors with deep cancer and heart health expertise

Seamless assistance with mammograms, colonoscopies, and other screenings with in-network providers

24-7 access to American Cancer Society resources and cancer information specialists

Claim My Benefit
Logo Red Bull

This benefit is also free and available for people over 18 on your Red Bull health plan!

Have a kit that you’re ready to use? Click here

Being there for others starts with a simple choice: Get screened.

Half of Americans live with high risk for heart attacks and strokes. 47% of U.S. adults live with high blood pressure, and 35% live with high total cholesterol.1

Cancer is common. 2 out of every 5 Americans will get cancer.2

Early detection can save your life. Catching cancer early can more than triple survival rates.3

Cancers in people ages 30-49 are on the rise. Early onset colorectal cancer increased by more than 11% from 2010 to 2019.4

Cancer Family

Being there for others starts with a simple choice: Get screened.

Cancer Family

Half of Americans live with high risk for heart attacks and strokes. 47% of U.S. adults live with high blood pressure, and 35% live with high total cholesterol.1

Cancer is common. 2 out of every 5 Americans will get cancer.2

Early detection can save your life. Catching cancer early can more than triple survival rates.3

Cancers in people ages 30-49 are on the rise. Early onset colorectal cancer increased by more than 11% from 2010 to 2019.4

We don’t just save you time. We save you money.

We don’t just save you time.
We save you money.

Any service or test you get from Color is paid for by Red Bull – no cost to you.

Your health insurance covers preventive screenings 100% when done through an in-network provider.

Your care advocate will find in-network, high-quality providers when needed. And they will help you avoid surprise costs.

Color complements your benefits and care team

Color complements your benefits and care team

  • Your care advocate will find convenient, in-network, high-quality providers when you need them. They’ll also help you avoid surprise costs.
  • You or your care advocate can share test results with your other doctors.
  • Color doctors can order screenings or referrals with healthcare providers you’ve used before.
Claim My Benefit

People experience life-changing moments with Color

People experience life-changing moments with Color

“You don’t have to wait until someone in your family gets sick. I look at my two sons and my husband and I want to be there to watch them grow up.”

— Maggie

“There’s things we can do now, including screening for cancer so we can treat it before it becomes a major issue. If we can have information at our fingertips, why wouldn’t we?”

— Brian

“When my father and sister were both diagnosed, it made me think about my own health and my future with my kids. I heard about Color at work. I wanted to take advantage of the opportunity to be tested. I want to take that power and use it to my advantage.”

— LaKrisia

Common Questions

How much does the Color program cost?

All at-home tests and Color care team services are generously covered by Red Bull.

Any services provided by non-Color providers, like mammograms and colonoscopies, will need to be covered by your normal insurance. Your care advocate will work with you to find in-network providers and avoid surprise costs.

What happens after I claim my benefit?

After completing a short assessment, you’ll receive your personal care plan and access to a dedicated care team who can assist you with screenings and questions. You’ll also receive your Color Welcome Package, which includes at-home tests (if appropriate), a blood pressure monitor, and a small gift from us.

I already received an Essential Care kit. What should I do?

Complete your screenings and send them back to us! To ensure your kit is tied to you, head to color.com/test/activate.

You should complete cancer and heart health screenings once per year to stay on top of your health. To understand what additional screenings you can do with Color, log in to your account at home.color.com.

What happens if I receive an abnormal screening result?

Cancer and heart health screening tests are designed to detect early signs of disease, or risk factors for a condition. An abnormal result means that the test identified something outside of the normal range. It does not necessarily mean that you have cancer or a heart condition, it just means that additional testing is an important next step.

Your care team will be available to answer any of your questions and help you get follow-up testing to clarify your results.

What if I already have a primary care provider, ob/gyn, or specialist I'm working with?

We are happy to make it even easier for you to work with your existing care team! For example, we can order your mammogram or colonoscopy so you can skip a visit to the doctor. We are also able to share test results with additional doctors at your request.

Will my employer have access to my personal health data?

No, your employer will not have access to your personal health data.

Which at-home tests can I receive if I live in New York?
Is this program useful to me if I’ve had cancer or if I have increased risk for cancer?

Yes! Our doctors, genetic counselors, and care advocates have deep experience in cancer care. Whether you have a question about your screening plan or are looking for more information, we are here to help.

Also, if you haven’t had genetic testing, this information might be informative to your care team.

Screening only works if you do it.

Claim My Benefit

Have a kit that you’re ready to use? Click here

References

  1. Tsao CW, Aday AW, Almarzooq ZI, et al. Heart Disease and Stroke Statistics-2023 Update: A Report From the American Heart Association. Circulation. 2023;147(8):e93-e621.

  2. Cancer Facts & Figures 2023. Atlanta: American Cancer Society, Inc. 2022.

  3. SEER*Explorer: An interactive website for SEER cancer statistics [Internet]. Surveillance Research Program, National Cancer Institute; 2023 Apr 19. [updated: 2023 Jul 31; cited 2023 Sep 27]. Available from: https://seer.cancer.gov/statistics-network/explorer/

  4. Koh B, Tan DJH, Ng CH, et al. Patterns in Cancer Incidence Among People Younger Than 50 Years in the US, 2010 to 2019. JAMA Netw Open. 2023;6(8):e2328171.