Applications of Color Services and Technology


Genetic results can identify individuals at increased risk to develop certain diseases and provides them the opportunity to be proactive about their health. Individuals can work with their healthcare team to develop personalized prevention plans that take into account their genetic results and other personal risk factors. Organizations can benefit from aggregate data to understand population risks and invest in more relevant preventative programs.
Color programs offer preventative insights into cancer risk, heart health, and medication response.



A thorough analysis of 30 genes associated with hereditary cancer risk to better guide a screening and prevention plan for hereditary breast, ovarian, uterine, colon, melanoma, pancreatic, stomach, and prostate cancers.

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Analysis of 30 genes associated with hereditary forms of heart disease,
such as inherited high cholesterol, that may be evaluated differently from conditions without a genetic cause.

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Analysis of 14 genes associated with medication response that impact how the body may process certain medications.

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Medication Management

When it comes to medications, one size doesn’t fit all. Several factors can influence response to medication including health history, body weight, and other medications being taken. Your genes can also influence how your body processes certain medications. Changes to medications should not be made on the basis of genetic tests alone. But genetic information, when combined with other factors, can provide a more complete data set for doctors to consider when prescribing medications.

Color analyzes 14 genes associated with how the body processes certain commonly prescribed medications.

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Longitudinal Insights and Research

Longitudinal studies incorporate multiple observations over short and long periods of time. Color’s technology and services facilitate ongoing communication and high levels of engagement with study participants over time.

Common types of longitudinal data collected are changes to health status, updates related to health care received, and new surveys to collect new and additive data points. Color’s data management technology ensures that all data is accessible and usable so that health providers and researchers can derive optimal insights.


Population Health Management

Aggregate, population-level data and statistics are collected in a manner that is HIPAA compliant and respects the privacy and confidentiality of each participant. 

The aggregate data can provide valuable organizational insights for risk stratification and personalized care routing to improve care plans. The population-level data can also inform long-term resource allocation for health and benefits programs.

Employee Benefit Plans

Color offers innovative employee benefit programs designed to make it easy for employees to have a better understanding of their health, and take the preventative steps needed to stay healthy. We use genetics as a foundation to help identify overall health risks within your company and connect employees to the support and programs that are most relevant to them. 

Learn more about Color’s Employee Benefits Programs >

Can Color help make your program successful?

If you’re building or scaling a genomics or precision health program, we’d love to help.
Fill out the form on and a member of our team will reach out to you to discuss how we can help you reach your goals.