Announcing Color’s Hereditary High Cholesterol Test
August 10, 2017
Are you familiar with Familial Hypercholesterolemia? Neither are most people, and that’s a big problem. Today, here at Color, we’re happy to be taking a big step toward addressing that. As medical costs soar, the healthcare world is undergoing a transformation from reactive... Read MoreTowards a more diverse Color – Color
July 20, 2017
Color Team, March 2017 At Color we believe in the principle of health equity: the idea that every person deserves the same level of service and access to the tools, resources and information that help them achieve their optimal health. Reaching these goals means building a... Read MoreColor’s June Newsletter, Spectrum – Color
June 29, 2017
Color’s monthly newsletter, Spectrum, helps you stay up to date on living a healthy life with the latest in health & wellness, genetics, and cancer. If you found this information interesting, sign up for our monthly Health Notes here. Health & Wellness How to maintain,... Read MoreHappy Men’s Health Week – Color
June 13, 2017
You probably know this Sunday is Father’s Day (and if you didn’t, you’re welcome). But did you know that in 1994 Congress declared the week prior to Father’s Day Men’s Health Week, with the goal of increasing awareness and treatment of preventable health problems among... Read MoreColor Comes to New York – Color
June 5, 2017
At Color we’re proud that our genetics laboratory meets the most stringent clinical standards. In 2015 we received a certificate of accreditation from the College of American Pathologists (CAP) and a Clinical Laboratory Improvements Amendments (CLIA) certification. Together... Read MoreColor’s May Health Notes – Color
May 30, 2017
Color’s monthly Health Notes help you stay up to date on living a healthy life with the latest in health & wellness, genetics, and cancer. If you found this information interesting, sign up for our monthly Health Notes here. Health & Wellness Prioritizing These Three... Read MoreColor’s December Health Notes – Color
May 26, 2017
Color’s monthly Health Notes help you stay up to date on living a healthy life with the latest in health & wellness, genetics, and cancer. If you found this information interesting, sign up for our monthly Health Notes here. Health & Wellness 13 Habits To Adopt In The... Read MoreColor’s February Health Notes – Color
May 26, 2017
Color’s monthly Health Notes help you stay up to date on living a healthy life with the latest in health & wellness, genetics, and cancer. If you found this information interesting, sign up for our monthly Health Notes here. Health & Wellness How to Fall Asleep When... Read MoreColor’s March Health Notes – Color
May 26, 2017
Color’s monthly Health Notes help you stay up to date on living a healthy life with the latest in health & wellness, genetics, and cancer. If you found this information interesting, sign up for our monthly Health Notes here. Health & Wellness Sleeping Well Feels Just... Read MoreColor’s April Health Notes – Color
May 26, 2017
Color’s monthly Health Notes help you stay up to date on living a healthy life with the latest in health & wellness, genetics, and cancer. If you found this information interesting, sign up for our monthly Health Notes here. Health & Wellness You Asked: How Many Steps... Read MoreA big step forward in helping people understand their genes
May 22, 2017
At Color our goal is to make clinical-grade genetic testing available for everyone. Today we’re excited to announce a big step toward that goal: starting June 15th, Color will begin accepting insurance for patients who meet their health plans’ coverage requirements. The... Read MoreHealth Is Relative: Introducing Our Shared Family History Tool
May 12, 2017
We all inherit countless traits, from physical characteristics like hair color and facial features to less visible ones like caffeine tolerance and the tendency to sneeze at bright lights. Since health conditions like cancer may also be passed down through families, knowing your... Read More
Happy National DNA Day
April 25, 2017
On April 25th, 1953, a group of scientists including James Watson, Francis Crick, Maurice Wilkins, and Rosalind Franklin published simultaneous articles revealing the double-helix shape of the DNA molecule. Eighty-four years later, most people still know very little about what... Read MoreCelebrating 2 years of service – Color
April 21, 2017
Like millions of families around the world, many members of the Color team have lost loved ones to cancer and agonized over what could have been done differently. These questions led to the creation of Color, and our goal of making it possible for everyone to understand their... Read More
Color and UCSF joint study identifies genetic mutations previously undetected by earlier forms of testing
April 4, 2017
We are honored today to announce the publication of a collaborative study by University of California San Francisco (UCSF) and Color in the journal Breast Cancer Research and Treatment. Color teamed up with clinicians and scientists from the UCSF Cancer Genetics and Prevention... Read MoreDon’t Forget About the Colon! – Color
March 24, 2017
When Color launched their first test in April 2015, it included 19 genes for hereditary breast and ovarian cancer. People were really excited about it, but one nurse practitioner kept asking us to add more genes, particularly those for hereditary colon cancer. She was so... Read MoreAdvancing Science Together: Color for Research and the Color Research Grant
March 22, 2017
There is an emerging consensus that when research investigators obtain genomic data from study participants, there is an ethical responsibility to inform at-risk individuals about preventable genetic disorders discovered during the course of the study. However, there are several... Read MoreWe are much more similar than we are different – Color
March 14, 2017
Although recent world events may seem to highlight our differences, we believe that it is important to embrace the things that make us similar. When you look beyond the surface, we are much more similar than we are different. In fact, we are all 99.9% genetically identical.... Read MoreColor goes to Canada – Color
March 9, 2017
Today, Color is partnering with Dynacare to make genetic testing more accessible for millions of Canadians. The Color Test is physician ordered, analyzes 30 genes related to the most common hereditary cancers and includes board-certified genetic counseling. Dynacare, one of... Read MoreBold Women in Science – Color
March 8, 2017
The theme for this year’s International Women’s Day is #BeBoldForChange. In this light, we’d like to celebrate some of the brilliant women in science who are boldly working to improve the health of women and their families: Gerneiva Parkinson, a 4th year medical student at... Read More