It’s Breast Cancer Action Month — Here’s What to Do

October 8, 2021

Is now a good time? One in eight women will develop breast cancer in their life. It’s the second most common cancer in women, following only skin cancer. Breast cancer can be hereditary, which means genetic testing can help reveal who has an increased risk.1 You might be aware of some or all of... Read More

October 8, 2020

During the COVID-19 pandemic, Breast Cancer Awareness Month looks a little different. For many people, routine cancer screenings have been postponed or canceled, due to concerns about the risks associated with attending in-person... Read More

August 19, 2020

Today, the journal Nature Communications published new research, led by scientists from Color, Massachusetts General Hospital and the Broad Institute of MIT and Harvard, that sheds light on the risk of developing three diseases: coronary... Read More

November 14, 2018

This Breast Cancer Awareness Month, we talk to Dr. Kristi Funk, Breast Cancer Surgeon and author of Breasts: The Owner’s Manual, about everyday choices to improve breast health and lower overall cancer risk. Dr. Funk also debunks common... Read More

My journey, from breast cancer to Color – Color

May 21, 2018

For several years, I followed Color from afar. I’ve worked in the employee benefits industry for nearly twenty years, but I’d never been very aware of genetic testing. I thought of it as a futuristic concept, not something the average person could afford, or the average... Read More

Alan Blassberg, director and producer, shares the male perspective on BRCA and breast cancer

January 12, 2018

We’re excited to talk to Alan Blassberg who directed and produced the documentary: “Pink & Blue: Colors of Hereditary Cancer.” In 2004, Alan launched his own production company, First Prize Productions. Pink & Blue is his first documentary directorial debut. Pink... Read More

Angela Benton shares her inspirational breast cancer journey in conversation with Vanessa De Luca

October 30, 2017

This Breast Cancer Awareness Month, Vanessa De Luca, editor-in-chief of Essence Magazine, has an empowering conversation with Angela Benton about her inspirational breast cancer story. Angela Benton is a pioneer, a businesswoman, a cancer survivor, and a mother of three. She... Read More

The Color Benefits Program: Leading Organizations Pledge to Cover 50% or More of the Cost of Breast and Ovarian Cancer Risk Testing for Employees

October 17, 2017

Not a week goes by when we don’t hear of a story — either in our personal lives or in public media — about someone discovering that they have a high-risk genetic mutation only after they have been diagnosed with breast or ovarian cancer. Each one of these cases is a missed... Read More

Color Genomics Offers $199 Price For October’s Breast Cancer Awareness Month

October 17, 2017

October starts this Thursday and it’s a special month to Color Genomics. This marks our first Breast Cancer Awareness Month since our launch in April. Breast Cancer Awareness Month has become an annual international health campaign organized by major breast cancer charities... Read More

Meeting the Breast and Ovarian Cancer Community at the 2015 FORCE Annual Conference

October 17, 2017

Color’s mission is to democratize access to genetic testing, and to do so in a thoughtful and responsible way. Every test requires a physician order and includes genetic counseling. Our approach emphasizes high quality results and a simple, seamless experience for our clients.... Read More