Blog Home

BRCA1, BRCA2 and Other Cancer Risk Genes: Five Facts About Why They Also Matter for Men

October 17, 2017

Throughout the month of October, genetic counselors at Color held educational sessions about genetic testing for hereditary breast and ovarian cancer risk. Men in the audience commonly asked, “How is this genetic test relevant to me?” Many men thought that the genes that impact breast and ovarian cancer risk — BRCA1, BRCA2 and other... Read More

Meeting the Breast and Ovarian Cancer Community at the 2015 FORCE Annual Conference

October 17, 2017

Color’s mission is to democratize access to genetic testing, and to do so in a thoughtful and responsible way. Every test requires a physician order and includes genetic counseling. Our approach emphasizes high quality results and a... Read More
Read More

Don’t Forget About the Colon! – Color

March 24, 2017

When Color launched their first test in April 2015, it included 19 genes for hereditary breast and ovarian cancer. People were really excited about it, but one nurse practitioner kept asking us to add more genes, particularly those for... Read More
Read More

Between 30–50% of cancers can be prevented

February 12, 2017

February is National Cancer Prevention Month. According to the World Health Organization, 30–50% of cancer cases can be prevented through adopting healthy lifestyle choices and reducing risk factors. This is a great time to renew your... Read More
Read More

World Cancer Day – Color

February 4, 2017

Cancer is one of the most pressing healthcare problems of our time. 14 million people are diagnosed with cancer each year and the World Health Organization estimates that this number will increase to 22 million in the next two decades. World Cancer Day is an opportunity for us... Read More

Celebrate Family History Day This Thanksgiving – Color

January 17, 2017

With Thanksgiving approaching, many of us are looking forward to spending quality time with our family. Did you know that Thanksgiving is also National Family History Day? This year, take advantage of having the entire family together and start a conversation about your family... Read More

How We Can Design Better Healthcare – Color

November 30, 2016

Design principles can be put to work to create better products and experiences in an industry where they will have the greatest human... Read More

What Men Need To Know About Prostate Cancer – Color

November 30, 2016

by Taylor Sittler, co-founder and chief scientific officer New studies suggest a man’s risk of prostate cancer may be heavily influenced by specific genetic changes, called mutations, previously linked to breast and ovarian cancer in women. These studies identified some of the... Read More

#Reasons2StandUp to Cancer – Color

November 30, 2016

Today marks the fifth fundraising telecast of Stand Up To Cancer. Stand Up To Cancer’s work enables the best and brightest to collaborate on “Dream Teams” to share their expertise and accelerate the process of finding better ways to treat cancer. In honor of tonight’s... Read More

Prostate cancer is one of the most important health issues for men

November 11, 2016

About 1 in every 7 men in the US will develop prostate cancer in his lifetime. While most prostate cancers grow slowly, some can grow and spread quickly. There are a number of things you can do to be proactive about your risk. What can you do? Talk to your healthcare provider... Read More